The Top Ten Rules of E-Mail Etiquette...

Human Resources IQ, one of our sites, posted an article on email etiquette.  You can read the full article on email etiquette here.  I thought I would summarize the points and share with you. Read before sending and fix your mistakes. Credit: stuartpilbrow's Flickr Ignore the mistakes of others. Do not e-mail when angry or upset. Expect your message to go public. Send request in time. Respond immediately or make a note to respond soon. Be Brief. If the message must be long, start with requests and guide lines. Write a good subject line. Type like you would a letter...

Help Me Find a New Job Title Challenge...

So, as online and social media marketing continue to evolve, so should I and my role.  I was brought into IQPC as the Director, Online Community and Portal Development.  The leadership at IQPC had a vision and I was fortunate to take part in the development of this new division. In just shy of 2 years we’ve launched 8 portals and reached over 2 million people. An example of one these portals is in the customer management and call center space where we cover industry leaders such as Zappos. But now I feel my role has evolved from launching these online portals and...

7 Ideas to Boost your Email Marketing Ca...

As B2B media companies, we are pretty much the experts when it comes to direct email marketing.  But over the years, we’ve seen the performance of our programs decline year over year, ever so slightly. A wise man once said, “the sign of true insanity is to repeat the same thing over and over again and expect different results.”  Looking at email campaigns over the years, they look different (pictures and buttons), but are they really? The one constant on mine when I first started was Register Here! Here are 7 things you can try and not go...